Good practices

Trentino Marketing’s 2024 strategic framework outlines a new tourism model: balanced, green, and resilient. This vision prioritizes integrated environmental stewardship, community engagement, and climate responsiveness as central to the region’s identity. Strategic Priorities & Climate Response Trentino aims to build...

Since 2020, the Rivers of Sofia initiative, led by The Collective Foundation, has aimed to restore the artificial riverbeds of the Perlovska and Vladayska Rivers - once hidden and neglected - to become public parks and cultural venues. These waterways...

Launched officially on 16 September 2023, Armonia Beach in Agios Tychonas (Limassol) became the fifth Plastic Free Beach in Cyprus as part of the "Keep Our Sand and Sea Plastic Free" initiative run by the TUI Care Foundation and the...

On 2 April 2024, Bulgaria’s Ministry of Environment and Water (MoEW) and Ministry of Tourism, alongside leaders from the Bulgarian Tourist Chamber, BlueLink Information Network, the Association of Parks in Bulgaria, Bulgarian Association for Alternative Tourism, and other key stakeholders,...

URBAN-WASTE, funded under the EU’s Horizon 2020 program (2016–2019), tackled one of urban tourism’s thorniest challenges -- waste overflow during peak seasons, with a clever goal: shift from waste disposal to reclaiming it as a resource in other words -...

The UNESCO Sustainable Tourism Toolkit is a step-by-step guide for managing sustainable tourism at World Heritage Sites. Designed for site managers, tourism professionals, and local authorities, it offers practical tools to balance tourism development with heritage conservation. The toolkit focuses...

SPARK Bulgaria is the first fully electric car–sharing service in the country. Born out of Ride Share Bulgaria EAD and launched in 2017, SPARK now operates in Sofia and Plovdiv, offering a sustainable, flexible alternative to private vehicle ownership ....

The Green Corridors project is a cross-border initiative funded by the Bulgaria–Turkey IPA CBC Programme (2007–2013). Managed by the Municipality of Burgas and Kırklareli municipality, it aims to promote natural, cultural, and historical heritage through sustainable tourism and green transport...

“Keep Our Sand and Sea Plastic Free” is a tourism sustainability campaign in Cyprus which aims to reduce plastic pollution on beaches and in the sea. The project focuses on eliminating single-use plastics in popular coastal areas like Ayia Napa,...

This report aims to provide practical, structured inspiration to destinations as they think about resilience and sustainability. As destinations grapple with stresses and shocks, ranging from pandemics to electricity or water shortages to extreme weather events, it is critical to implement...