Alpine Pearls is a transnational network of Alpine destinations across Germany, Austria, Slovenia, and Italy, formed in 2006 to promote sustainable, car-free tourism. Since 2022, this cooperation operates as a European Grouping of Territorial Cooperation (EGTC) to deepen eco-travel solutions.
What Is Eco-Mobility in the Pearls?
Eco-mobility is the backbone of Alpine Pearls. They prioritize guests traveling by bus or train, with well-coordinated shuttle services, e-bikes, mountain lifts, and even horse-drawn carriages once on-site. This network encourages travelers to leave their cars at home, promoting stress-free exploration of natural landscapes: https://www.alpine-pearls.com/en/eco-mobility/what-is-eco-mobility?
Benefits of a Car-Free Holiday
- Cleaner air and quieter towns: Traffic-calmed central areas foster peace and well-being.
- Stronger connection with nature: Travelers can hike, bike, or stroll with minimal environmental impact.
- Eco-conscious planning: The journey becomes part of the trip—train rides offer scenic views and reduce CO₂ emissions.
Mobility Guarantee & Local Services
Each Pearl commits to:
- Providing public transport arrival options (train/bus).
- Offering shuttles to accommodation and attractions.
- Ensuring daily access to local transport and rental services, including e-cars and bikes
Guests typically receive mobility cards that include free local transport and guides. This model makes sustainable travel accessible and convenient.
Alpine Pearls EGTC: Collaboration & Growth
As an EGTC since 2022, Alpine Pearls coordinates planning and innovation across 18 municipalities. Their goals include:
- Integrated tourism and transport planning
- Traffic-calmed village centers with pedestrian zones
- Regional circular-economy principles
- Sustained promotion of eco-friendly mobility to reduce car dependence

Innovative Local Success: Werfenweng
The village of Werfenweng (Austria) exemplifies eco-mobility leadership. Travelers leave cars at home and use the W³ shuttle, E-LOIS village service, bike taxi options, and shared electric cars. The result: a peaceful, environmentally friendly destination where mobility supports the natural setting.
Why Alpine Pearls Matter

- Reduces carbon emissions and traffic congestion in alpine areas.
- Promotes active and mindful tourism.
- Protects fragile mountain ecosystems.
- Sets robust quality standards: reduced traffic, mobility guarantees, eco-leisure options, and environmental monitoring.
In Conclusion
Alpine Pearls proves that eco-mobility and sustainable tourism can thrive in mountainous regions. By coordinating transport, embracing innovation, and maintaining strict standards, they offer a blueprint for holidays that benefit people and our planet.