In this module, we focus on sustainable strategies and regenerative tourism, which represent a fundamental shift in how tourism is understood and managed today.

Tourism businesses today operate in a context where they are expected to deliver value across multiple dimensions: economic, environmental, and social.

This requires a transformation in how tourism is designed and managed. It is no longer enough to reduce negative impacts; there is a growing expectation that tourism should actively contribute to improving destinations.

This is where the concept of regenerative tourism becomes particularly relevant.

Throughout this module, we will explore how tourism entrepreneurs can move from traditional models toward more responsible, integrated, and forward-looking approaches.